Back to Report Store Home

Direct to Consumer (DTC) Advertising in Pharmaceuticals - Shift from Traditional Mass-Media Platforms towards Personalization via Online and Social Media

  • Published: Jul-2012
  • Report Code: GBIHC230MR
  • Report Format: pdf

Description

List of Tables

Table 1: Direct to Consumer Advertising in Pharmaceuticals, Media Type Comparisons

Table 2: Differences in the US and Europe Healthcare System in the Context of DTC Advertising

License Details
Electronic PDF copy delivered via email. Report can be used by individual purchaser only.
Single User Licence
$3500
Electronic PDF copy delivered via email. Report can be shared by unlimited users within one corporate location, e.g. a regional office.
Site Licence
$7000
Electronic PDF copy delivered via email. Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company.
Global Licence
$10500
Email to a colleague Enquire Before Buying
Prefer to speak to a team member? Call us on:
+44 161 359 5414
Or click here to contact us
Secure Payments
Cards